About Us

Welcome to Rural Raised Couture! You’ll find us at the western base of the Lake Mountains in Eagle Mountain, UT, where the tumbleweeds roll.

I was born and raised in Riverton, Utah. The western heritage in my family is strong - Ranchers, Farmers, Rodeo Cowboys, and Cowgirls, we do it all. This way of life is ingrained deep in our bones. I met Abe, my small-town Cowboy while attending college in Butte, Montana. He played football, and I put my height to good use and played basketball. He is from a one flashing stoplight town called Broadus, Montana. I tell ya, there is something special about that state and the people that live there. It holds a piece of my heart. We were married on a beautiful September day in Utah. We have two handsome little cowboys who rule the roost; Jaxton and Truett! They are the reason why I fell in love with Rural Raised Couture.

As a customer for years, and now the owner, I am excited to bring you a collection of children's western-inspired apparel with unique, quality-made pieces you can't find anywhere else. I hope someday we can meet over a cup of coffee and talk about our kids, good horses, and this wild west way of life! We are Rural Raised, City Approved!

Shaye Ward